When you’re looking for a new job, it can feel like there are endless pathways to pursue. The days of scanning the local newspaper for open positions, printing your resume and cover letter and slotting it in a manila folder are long gone. Now, there are professional social media networks, job boards and even virtual and in-person events to connect with professionals who may be able to help you land your next gig.

Digital job hunting can be time-consuming, but it’s worth the effort to stay connected with professionals and companies that you might want to work with. You can follow different organizations’ Twitter accounts to get a stream of job postings and other relevant information (a search on Twellow allows you to browse a wider variety of influential Twitter users by category).

If you’re not sure where to start, try following a few general career/job-related accounts, such as @jobshouts, @indeed, or @simplyhired, and then branch out to more industry-specific accounts. You might also consider following the official hashtag of a conference that you’re interested in attending to see if you can follow the conversation remotely.

Don’t be afraid to apply for jobs that don’t exactly match your skillset or experience — research shows that women tend to only apply for roles where they feel they meet 100% of the requirements, but men often will be considered for a role if they meet at least 60% of the criteria. And don’t forget to include a personalized cover letter — it can be a great way to stand out from the competition. Digital job hunting strategies